New campaign designed to attract groups and meetings business
27th November 2019: IHG® (InterContinental Hotels Group) has launched a new global promotional campaign designed to drive groups and meetings business across its voco™ hotels.
The ‘Meet On Us’ campaign is aimed at occasional meeting planners. Those booking 10+ guest rooms per night at any voco hotel worldwide will benefit from a complimentary meeting room and earn triple IHG Rewards Club Points when booking qualified groups, meetings or events on behalf of others.
The name ‘voco’ means ‘to invite’ and ‘call together’, so it stands to reason that the brand’s hotels provide an ideal setting for groups and meetings. A commitment to making the most of a hotel’s individual charm and style means every voco hotel can offer meetings with character in an array of versatile rooms. Each also has a designated onsite event planner on hand to support right from the enquiry and booking through to the day of the meeting or event.
Will Yell, Head of voco EMEAA says: “With our ‘Meet On Us’ campaign we are providing guests with access to inviting and unstuffy spaces, be it for informal catch-ups, meetings, social gatherings or celebrations. Every voco has its own style and individual character with rooms that adapt perfectly to any conference, meeting or event requirements. And meeting planners can rely on our dedicated meeting hosts to manage everything end-to-end, all in the thoughtful, unstuffy and relaxed manner that’s synonymous with the voco brand.”
The promotion applies to all bookings made before 1st February 2020 for group stays, meetings or events taking place before 31st December 2020. The launch comes as IHG has set its sights on opening more than 200 voco hotels over the coming 10 years in attractive urban and destination locations around the world. These will also include gateways into lesser explored travel spots, identified by IHG as places of rising interest for international travellers, such as voco Podgorica, which will open later this year.
voco is celebrating its one-year anniversary this month. Since launching the brand a year ago, the following hotels have opened: voco Gold Coast and voco Kirkton Park Hunter Valley in Australia, voco St. David’s Hotel Cardiff, voco St. John’s Hotel Solihull, voco Oxford Thames and voco Oxford Spires in the UK, voco Riyadh in the Kingdom of Saudi Arabia and voco Dubai.
The voco ‘Meet On Us’ campaign offer is subject to terms and availability. For more details and to register visit www.vocohotels.com/meetonus or call 00800 70 80 9000.