What’re the top 5 destinations for fashion-lovers in 2018?

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When it comes to fashionable cities, there are some that stand out in our minds as a shopper’s haven. Zalando, an online fashion retailer, conducted their own research and created a list of the most elegant cities in the world. Read on as we take a look at what makes them top destinations and how much it’ll cost you to visit them.

5. Florence in Italy

Over the past ten years, Florence has made its mark on the map. More people discovering the wonderful art museums, colourful architecture and quaint shopping streets. The Italian city is home to big names such as Gucci and Salvatore Ferragamo as well as other big-name boutiques which can be found at Via Tornabuoni.

In addition to world-famous designers, discover many local markets and tanneries — many of which are from a family of traders who have been creating leather goods for centuries. Find yourself an accessory that’s truly unique. There’s also the unmissable Ponte Vecchio for jewellery lovers — discover pieces set with precious gemstones that you’d struggle to find anywhere else.

Take it to the top with views of the city from rooftop bars such as The Grand Hotel Baglioni and the Torre Guelfa Hotel. Capture perfect shots of Florence from these spots whilst you enjoy a drink and soak up the atmosphere.

How much is a return flight? From £67*

How much is mid-range accommodation? £97-176

4. Venice in Italy

Venice is most famous for its recognisable waterways. The city gives off vibes of luxury and class. Traditionally, the local craftsmen specialised in creating delicate masks that are worn for the Carnival of Venice and for their glass-blowing techniques. But, the Italian city is now becoming an attraction for fashion lovers with its prestigious showrooms and ateliers of big designers.

Looking for designer stores? Head towards St Mark’s Square, look out for the streets Calle delle Mercerie or Calle Larga XXII Marzo and shop to your hearts content. Discover charming side streets where you can buy custom made Venetian slippers and other garments unique to the city.

Venice didn’t make the top spot due to its lower number of fashion schools in the city and their rankings.

How much is a return flight? From £19*

How much is mid-range accommodation? £62-159

3. Vienna, Austria

Vienna is well-known for its elaborate palaces and historic buildings. And, according to Zalando, it’s the 3rd most elegant city in the world. It lost some points due to their lower number of fashion weeks, expos and designers who have resided in the city.

It’s home to many international luxury brands too. For example, at Tuchlauben — a shopping area that is part of the Goldenes Quartier. For local designer garments, make your way towards Neubaugasse and Kirchengasse. Vienna is also home to the famous Lindengasse fashion mile — a street of small boutiques offering stylish fashion in the form of independent brands.

Find local designer garments around Neubaugasse and Kirchengasse

How much is a return flight? From £53*

How much is mid-range accommodation? £57-93

2. London in England

It’s no surprise that London has made the top five. It’s home to the Queen and some of the biggest designers in the world.

In search of quirky bars and luxury eateries? London has it all. From enjoying a panoramic view of the city at The Shard to heading to smaller cocktail bars such as the award-winning Dirty Martini in Islington — this destination has something for everyone.

Don’t let luxury department store Harrods slip your mind either. Seven floors and 330 departments dedicated to the only-the-best products in food, fashion, homeware and more. For outdoor browsing, head over to Bond Street for exclusive brands, designer fashion or Mayfair for luxurious goods and super exclusive restaurants.

How much is a return flight? N/A

How much is mid-range accommodation? £100-200

1. Paris in France

Paris was put into the first spot by Zalando because of its high perception from fashion journalists and the number of events, expos and more that the city has been host to. Paris is lined with trendy neighbourhoods, including Montmarte — an area with a rich history and culture tucked away on a hill in the north of the city.

It’s also known for something else too — love. It’s impossible to believe that you’re in any old city when you’re strolling around Paris. If you’re looking for one-of-a-kind boutiques, head over to the famous Champs-Élysées which stretches from the place de la Concorde to the Arc de Triomphe. To get the full Parisian experience, head to rue Saint-Honoré which boasts the perfect balance of classic designers and Parisian concept stores.

How much is a return flight? £54

How much is mid-range accommodation? £115-220

*Based on flights to and from the UK, the cheapest month and for the cheapest duration.

This article was brought to you in collaboration of Frank Wright, men’s fashion retailers of footwear classics such as black chukka boots.