A new cloud-based hotel management platform has been created to empower hoteliers to take control of their assets and revenue channels and make management easier. The new platform shifts the focus to guest satisfaction and the true intent of hospitality.
HMP Master has been designed to boost operational performance, enhance management efficiency, integrate reservations, sales and marketing, and facilitate staff engagement. Staff and management can use HMP on their mobile, tablet, iPad or desktop.
The new software streamlines three areas: operations, financial control and business intelligence, including reporting, analytics and forecasting.
“Our aim is nothing less than transforming property management and digital service delivery for boutique hotels and their clients,” says Henry Pham, co-founder and CTO of HMP, which has offices in Silicon Valley, Bangkok, and Danang in Vietnam. Henry leads the development of the integrated HMP platform in partnership with YAANA Ventures, based in Bangkok.
On operations, HMP has a state-of-the-art reservations system, with an option of an integrated booking engine on the hotel’s website. The system tracks business-on-books, daily average rate and much more in real time. It makes maintenance easy to track, as staff can report on work in progress with a few clicks on the HMP app on their mobile phones.
On business intelligence, HMP lets hoteliers know in real time, through easy-to read dashboards, which OTA, DMC or travel agent is generating most business. It allows managers to adjust rates which interface with reservation channels such as Expedia, Agoda, Booking, AirBnB, Hotels.com, TripAdvisor and many more.
“HMP operates on the principles of elegant simplicity,” says YAANA Ventures’ Mark Remijan, who is also startup CEO of HMP Master. “In addition, we’re making HMP available at user-friendly prices consistent with smaller hotel operations.”
Three Levels
There are three subscription levels, starting with HMP Direct for small hotels. This offers a booking engine, an OTA channel manager and a basic dashboard with function analytics.
The next level is HMP Master, for hotels with up to 70 keys. This gives full access to the 360-degree functionality platform.
HMP Master Pro is for hotels of up to 150 keys. For chain hotels, HMP Master Pro offers an enterprise solution, which includes customisation and a master dashboard spanning multiple properties.
Prices start at special introduction rates of US$119 per month.
HMP is being launched simultaneously in Southeast Asia and USA. It is currently being used, for example, at the 20-key, award-winning Anurak Community Lodge in southern Thailand, where its results have been “outstanding,” says lodge manager George Newling-Ward.
“HMP has simplified our operations, engaged our staff and facilitated better guest relations compared to our pre-HMP days,” he says.
Remijan says hotel managers will quickly grow to rely on HMP’s real time analytics, business intelligence and semi-automated report summaries.
HMP presentations, facts sheets and videos are available here. Or contact Ms Kimberly Remijan. Email: [email protected].