Commenting on the partnership, Jochen Schnadt, chief commercial officer said: “The partnership with Sixt is all part of our ongoing growth strategy to improve our product offering and enable greater convenience for all passengers. With car hire it means passengers can now enjoy a door to door high quality experience with bmi regional, all booked via our website www.bmiregional.com. Sixt is a high end, quality and service oriented product, specialising in the rental of a wide range of top makes including Mercedes-Benz, BMW, Audi, Jaguar, Land Rover, Maserati and Volvo and Volkswagen to name just a few. Like bmi regional, Sixt is also an independent company (Sixt is family managed, and bmi privately owned) meaning both businesses can be nimble and innovative in meeting our combined clients’ needs.”
He continued: “We’ve added accommodation into the mix, thanks to a new deal with global giant Booking.com. Visitors to our website will have access to over one million properties around the world, including accommodation in all our destinations.”
Regine Sixt, Senior Executive Vice President International Marketing Sixt SE, said: “We’re delighted to welcome bmi regional as a partner of Sixt. It allows us to offer bmi regional’s passengers exclusive rates on a wide range of vehicles and very soon on all mobility products like car sharing from DriveNow and MyDriver and the affordable Chauffer Service. Sixt and bmi regional focus heavily on customer comfort and satisfaction with quality and consistency throughout. bmi regional’s passengers have become accustomed to travelling in style and with this partnership it means we can offer continuity from the airport onwards thanks to our choice of top end vehicles.”
Bryan Batista, Head of Global Partnerships at Booking.com said “With more than a million unique accommodation options to choose from worldwide, no matter where customers may be travelling, we’ve got the perfect stay to meet their needs.”
bmi regional’s partnership with Sixt will be open to both corporate and leisure customers offering the same great deals on car hire for all those travelling with bmi regional with a focus on the premium fleet given the customer demographic of both businesses. Completing this new joint venture the affiliation with global accommodation provider Booking.com provides direct links to a choice of hotel, B&B and self-catering accommodation with Booking.com
The partnerships go live from 26 September 2016 with passengers able to book instantly.
For more information and to book flights, car hire and accommodation visit www.bmiregional.com